September 26, 2008

$40 CPM For Videos?

A new emarketer article states that advertising on videos is around $40 per CPM vs the $15 CPM for banner ads. There is no mention of what a typical CPM is for audio. You can read the article at

http://www.emarketer.com/Article.aspx?id=1006542

Categories: Blog

Tags: Advertising on the web, average CPM, banner ad, CPM, video

About the author

Dave Jackson

My name is Dave Jackson I am an award-winning podcaster who has been podcasting since 2005. I’m am a featured/keynote speaker at events, author of the book More Podcast Money, and I served as the Director of Podcasting for the New Media Expo. I am best known for founding the School of Podcasting and help hundreds of podcasters launch successful podcasts