Leo Laporte Featured in New York Times

Another podcaster (Dan Klass being another one) has been featured in on the pages of the New York Times. Leo Laporte (the man behind the twit network) has a story about him and how he is building an empire.

Here are some fun stats:

“This Week in Tech,” which is downloaded by a quarter of a million people each week. He produces 22 other technology-focused podcasts that are downloaded five million times a month. He also streams video all day long that captures his podcasting and a weekend radio show on computers, “The Tech Guy,” that reaches 500,000 more people through 140 stations.

 Leo Laporte's Podcast Advertising Rates

Leo's rates star at $40 per thousand listeners, TWIT’s ad rates are among the highest in American podcasting and are considerably higher than commercial broadcasting rates, which are typically $5 to $15 per thousand listeners.

Here is a link to the full story 

Here is a link if you want to start your own podcast

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