Podcast Review: The Real Wealth Show

The latest person to sit in the hot seat for the Podcast Review Show was Kathy Fettke of the Real Wealth Show. As always Erik K Johnson from Podcast Talent Coach is joining me for the critique, and we have a great time with Kathy. You can find more podcasts at www.podcastreviewshow.com

http://youtu.be/CazxQV4GShc

Get Your Podcast Reviewed

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By |September 1st, 2014|Podcasting|2 Comments|

Come Along With Me And Learn LeadPages

If you listened to my last podcast, you know I was really impressed with Tim from LeadPages at the PodcastMovement. I have since signed up for LeadPages myself and I’m looking to get ramped up fast. I wanted to let you know they are doing a webinar that will guide you through the whole program.


Here is the agenda

Here’s what else you can expect from this live training. . .

 

  • A Guided Tour of the Top Features inside LeadPages: You’ll see firsthand how to create a landing page (from a collection of 75+ high-converting templates) and generate “click up” opt-in boxes that you’ve seen on our site.
  • How to Choose the Highest Converting Pages: You’ll discover how to select the highest-performing landing pages for your opt-in pages, sales pages and webinar pages, even if you know nothing about lead generation.
  • 3 Ways to Build Your List Outside Your Site: Your website isn’t the only place to generate leads. You’ll discover how to grow your email list through affiliate partners, guest blog posts and Facebook.

 

  • The Right Way to Split Test: You’ll see how to set up a split test in minutes, and find out exactly what elements you should be testing to get the best results.

 

  • The Most Overlooked Landing Page Opportunity on Your Site: Hint: This is one that every marketer should use even if you never plan on using LeadPages tools.

 

This live webinar is happening Thursday, August 28th at 3 pm Eastern (12 noon Pacific).

 

If you’re looking to boost your sales this year, we can’t recommend this webinar enough.

 

Go here to register right now. <–
I’ll see you at the webinar.

By |August 26th, 2014|Blog|0 Comments|

Podcast Movement Reflections

I attended the Podcast Movement event this weekend (PM14). Unlike other events, this was strictly about podcasting. They brought in experts from all over to talk one thing: podcasting.

First Impressions:

Podcast MovementAs this was the first time this event had been held, I had a good idea what to expect – but then again, you never know. The very first impression was the price. Compared to other events, they scored an A+ on price.

I landed at and made my way to the hotel. Nice. This staff was awesome, and signage let me know I was in the right place. As I was part of PM14 I got free Wi-Fi. Very cool. The room was nice (not that it really matters I only sleep there). I was excited as I made my way to where the event would be held.

The “Floor” was filled with vendors setting up their booths and tables. What was cool about this setup, is this was (more or less) a giant hallway. When exited a room where a session was, you were “on the floor” and a few steps away from talking to a vendor. Bathrooms were also just a few steps away.

In my case I forgot to pack my dress shirt, so it was an added bonus that the hotel was connected to a mall and I quickly fixed my problem with a quick shopping trip.

Kick Off

The program let me know I was in for a good weekend. Unlike the photo copied black and white document I’ve received at other events, this was full color, card stock program that SCREAMED “first class event”. It listed all the speakers, was easy to follow, and served its purpose well.

I’ve heard good and bad things about Chris Brogan. I’ve heard people complain that he “abandoned” podcasting and is only podcasting now because of things like Apple’s podcasts app making its popularity increase (as apposed to sticking around when there was less audience?). This was the first time I had heard him, and he was funny, direct, and inspiring. Chris was a great way to kick off the event. He talked about things like embracing your individuality. He begged people to quit copying each other (AMEN!). He talked about looking at what is working, what is not, and “killing your babies” (those things that are not impacting your audience). HE shared what has worked for him, and what has not. Chris was there in the early days, and shared some of his insights of why podcasting didn’t take off as fast as we had hoped in 2004 and 2005. Chris was a very hard act to follow (and being that I can’t say much about the next speaker…..)

Sessions

As we were all standing in the hallway, it was nice that we didn’t have to walk far to go to our sessions. The rooms were nice, with your typical projector screen, water, and chairs. 

The organizers have a hard job of choosing speakers. First off, they all operate in our community. This means you put yourself in the position of potentially saying “no” to friends. You also get bombarded with submissions. It’s a rough gig, and a salute the PM team for doing a good job. I may be biased, but many of the speakers are my friends. I attended talks by Ray Ortega, Daniel J. Lewis, Erik K. Johnson, Todd Cochran and Tim Paige. They were all filled with really good stuff. I have action items from all of them. I was enjoying Jeff Browns talk until I got an emergency call from home (sorry to leave mid-talk Jeff). Maybe because I don’t do a show with him (and wasn’t sure what to expect) Tim Paige caught me off guard his presentation I had the longest list of action items. I really felt inspired after watching Tim. Did I attend any “clunkers”? Well there was one session where a panel tried to make their sessions interactive by asking the audience for their ideas on the subject. In my opinion, I flew across the country to hear your opinion. As someone who is in a classroom five days a week I understand that different styles of teaching fit with some, and not with others. For me, it didn’t click.

How Did They Do?

For the things they had control over (speakers, hotel, environment, setup and layout) they did an excellent job. For a first time event, it was better than other events I’ve attended that have been going on for years. A+

Room For Improvement?

If you listen to the Podcast Review Show, you know I feel there is ALWAYS room for improvement (and I include everything I do in that statement). So here are some things that could easily be improved.

Side Presentations

 I’m not sure what to call these. There was a comedy show, a game show, and other live events during our lunch time, etc. The problem is these were held in the “long hall way – showroom” area and the people on stage were ignored. This was really a bummer. I was privileged to room with Daniel J. Lewis and I got to hear his routine before he delivered it. It was hilarious, and unfortunately the sound system would’ve had to been set to “Deafening” to grab people’s attention.

Solution: Much like the comedy shows at NMX, put them in their own room. Don’t make is a small room. If it’s the only thing going on, put it in the big room. At NMX the room overflowed. This way those that want to network can network, and those that want to see these side presentations can attend without having to strain to hear them.

Lighting: 

I’m not looking for a spot light, but it seemed that all the stages could’ve moved the dimmer switch up a bit. I could see everything, and I understand this was not PM’s issue but the company that was doing all the audio/video, etc. I’m going to be curious to see how the videos come out. This is probably under the category of “nick picking.” It wasn’t a true problem, but (for me) the speakers were a bit in the dark.

SolutionTurn up the lights on the stage

“The Big Party”

They did a GREAT job of having a cool venue (house of blues) and free food (WOA! COOL). They provide transportation (again – nice job).  We all like to have fun, and where there are people and booze there will be loudness. I loved that they had a singer/guitarist (that one would think might be a bit quieter) but in the end we were all straining our voices to talk. This again, this was a party not a networking event. This was held on the evening before the last day (Saturday). This means people (like me) who spoke on Sunday have an audience that is hung over and tired. Now for the record, it doesn’t matter if there was an “official” party or not. If we are all in the hotel, the bar will be full. So I’m not sure if we moved the part to the last night of the event if it would make a difference.

Solution? Put the party on the last night of the event (as a sendoff) and let people “Sleep it off” on the plane ride home. I did enjoy the challenge of presenting to people who were tired (and tried to be extra animated to keep people’s attention during my presentation).

Mission Accomplished

I would call PM14 a Giant Success, and today I was lucky enough to receive the following email about my presentation:

Dave,

 Just a quick note to congratulate you on your presentation at PM14. I’m not one to give automatic standing ovations or to toss out praise mindlessly, but I really thought your session was one of the top two presentations I attended at the conference. The distinguishing features that I appreciated:

  • Packed with great content;
  • Presented in an interesting and entertaining way (but not goofy);
  • Short on ego  (“This is why I’m so great and the leader in my field…blah, blah blah.) and excessive self-promotion; and
  • Short on chit-chat (because every second in these short sessions is precious).

 I felt that every minute of your presentation gave me something I could use to better my podcast. 

Bill

By |August 19th, 2014|Blog, Podcasting|0 Comments|

Two Lavaliere Microphones into Your Smart Phones

I just found this video. This is another example of companies building things for people recording audio

If you are looking to do interviews on the road this is an interesting choice. Using these tools you can plug two lavalier microphones into your smartphone. In watching the video, it looks easy, but I was bummed that the two microphones share one channel (no separation). That is kind of a deal breaker for me. It would only be an issue if you have someone who is really loud against someone who isn’t. I did enjoy the brief review of the rode lav vs. the rode lav+ (the cheaper one sounds awful).

SC6 Dual TRRS Input and Headphone Output for Smartphones ($20- ish)

smartLav+ Lavalier Condenser Microphone for Smartphones ($80-ish)

By |July 28th, 2014|Blog|6 Comments|